{"id":2602,"date":"2023-10-24T15:27:59","date_gmt":"2023-10-24T13:27:59","guid":{"rendered":"http:\/\/www.unimedia.tech.mialias.net\/explorant-el-metavers-una-mirada-mes-propera-a-la-frontera-digital\/"},"modified":"2024-01-11T12:08:44","modified_gmt":"2024-01-11T11:08:44","slug":"explorant-el-metavers-una-mirada-mes-propera-a-la-frontera-digital","status":"publish","type":"post","link":"https:\/\/www.unimedia.tech\/ca\/explorant-el-metavers-una-mirada-mes-propera-a-la-frontera-digital\/","title":{"rendered":"Explorant el metavers: una mirada m\u00e9s propera a la frontera digital"},"content":{"rendered":"&#13;\n<p>A finals de setembre passat, el gegant de les xarxes socials Meta va celebrar l&#8217;esdeveniment Meta Connect 2023. Davant d&#8217;aquesta celebraci\u00f3, la paraula &#8220;metavers&#8221; va tornar a ser titular als mitjans de comunicaci\u00f3 i a les xarxes socials. Despr\u00e9s de mesos on la intel\u00b7lig\u00e8ncia artificial i el ChatGPT havien estat els protagonistes absoluts a tots els f\u00f2rums, podria semblar que el metavers hagu\u00e9s perdut el seu impuls.<\/p>&#13;\n&#13;\n<p>Per\u00f2 realment havia quedat relegat a un segon pla? Sospitem que no. Mark Zuckerberg ha revisat la seva visi\u00f3 \u00fanica del metavers, que va donar a con\u00e8ixer per primera vegada al m\u00f3n el 2021 quan tamb\u00e9 va presentar META, i l&#8217;ha tornat a posar a la portada.<\/p>&#13;\n&#13;\n<p>L&#8217;estudi de Bain &amp; Company de l&#8217;agost passat tamb\u00e9 prediu un futur fort per al metavers. A l&#8217;estudi titulat &#8220;Treure la hip\u00e8rbole del metavers&#8221;, afirma amb valentia que &#8220;el metavers no est\u00e0 mort (&#8230;) podria assolir una mida de mercat de 700.000 a 900.000 milions de d\u00f2lars el 2030&#8221;.<\/p>&#13;\n&#13;\n<p>Avui, tornem a connectar amb aquesta tecnologia i la coneixem una mica millor.<\/p>&#13;\n&#13;\n<h2 class=\"wp-block-heading\">Qu\u00e8 es?<\/h2>&#13;\n&#13;\n<p>El terme &#8220;metavers&#8221; es va originar a partir de la ploma de Neal Stephenson, que el va utilitzar per primera vegada a la seva novel\u00b7la ciberpunk &#8220;Snow Crash&#8221; (1992). Per\u00f2 ja no \u00e9s un terme perdut a l&#8217;obscura secci\u00f3 de ci\u00e8ncia-ficci\u00f3 d&#8217;una llibreria. Ara \u00e9s una realitat.<\/p>&#13;\n&#13;\n<p>El metavers \u00e9s un conjunt de tecnologies que convergeixen en la digitalitzaci\u00f3 de la realitat, creant mons virtuals que fan que l&#8217;usuari se senti realment dins d&#8217;ells. No pret\u00e9n ser un m\u00f3n de fantasia sin\u00f3 una mena de realitat alternativa. Es pot accedir a aquesta xarxa de mons virtuals interconnectats a trav\u00e9s de diversos dispositius, no nom\u00e9s amb ulleres de realitat virtual sin\u00f3 tamb\u00e9 mitjan\u00e7ant sistemes de realitat augmentada, tel\u00e8fons m\u00f2bils i ordinadors.<\/p>&#13;\n&#13;\n<h2 class=\"wp-block-heading\">Caracter\u00edstiques<\/h2>&#13;\n&#13;\n<p>Les principals caracter\u00edstiques que defineixen el metavers s\u00f3n les seg\u00fcents:<\/p>&#13;\n&#13;\n<ul class=\"wp-block-list\">&#13;\n<li>Immersiu: El que el defineix \u00e9s la representaci\u00f3 tridimensional i l&#8217;acc\u00e9s a trav\u00e9s d&#8217;ulleres de realitat virtual, mixta i augmentada, submergint l&#8217;usuari en aquest m\u00f3n paral\u00b7lel.<\/li>&#13;\n<li>Interconnectat: tot i que nombroses empreses estan involucrades en el seu desenvolupament, l&#8217;objectiu \u00e9s disposar d&#8217;est\u00e0ndards d&#8217;interoperabilitat que permetin als usuaris fer la transici\u00f3 d&#8217;un m\u00f3n a un altre.<\/li>&#13;\n<li>Persistent: el metavers continua funcionant fins i tot quan l&#8217;usuari no est\u00e0 connectat. \u00c9s un entorn viu i independent on la vida continua independentment de les hores d&#8217;inici de sessi\u00f3 de l&#8217;usuari.<\/li>&#13;\n<li>En temps real: el metavers funciona com un m\u00f3n paral\u00b7lel. Aix\u00f2 significa que les persones poden interactuar entre elles en temps real. Els usuaris reaccionen a l&#8217;entorn virtual com ho farien en el m\u00f3n f\u00edsic.<\/li>&#13;\n<li>Economies aut\u00f2nomes: el metavers genera la seva pr\u00f2pia economia. Aix\u00f2 significa que la gent pot treballar en aquest m\u00f3n virtual, comprar i vendre productes o serveis. Les marques ja estan establint la seva pres\u00e8ncia al metavers per atraure un p\u00fablic m\u00e9s jove. La tecnologia Blockchain juga un paper crucial aqu\u00ed, permetent la tra\u00e7abilitat i la propietat dels actius.<\/li>&#13;\n<li>Il\u00b7limitat: el metavers no t\u00e9 l\u00edmits. Hi ha un nombre predeterminat d&#8217;usuaris, experi\u00e8ncies o mons? La resposta \u00e9s no. Fins ara, el metavers no t\u00e9 l\u00edmits en termes d&#8217;experi\u00e8ncies o usuaris.<\/li>&#13;\n<\/ul>&#13;\n&#13;\n<h2 class=\"wp-block-heading\">Qu\u00e8 podem fer en el metavers?<\/h2>&#13;\n&#13;\n<p>En realitat, les possibilitats que ofereix aquesta tecnologia s\u00f3n il\u00b7limitades. A mesura que avancem, apareixen m\u00e9s oportunitats.<\/p>&#13;\n&#13;\n<p>El seu \u00fas actual s&#8217;est\u00e9n a diversos camps:<\/p>&#13;\n&#13;\n<ul class=\"wp-block-list\">&#13;\n<li>Videojocs: ja hi ha plataformes amb milions de jocs creats i comercialitzats pels usuaris, que s\u00f3n una manifestaci\u00f3 del metavers, com es veu a Roblox. Sens dubte, tots els signes apunten que el component de joc juga un paper crucial en aquests nous mons.<\/li>&#13;\n<li>Cultura: a m\u00e9s de comprar i mostrar art, el metavers tamb\u00e9 acull concerts i altres esdeveniments culturals.<\/li>&#13;\n<li>Eina de treball: reunions virtuals, creaci\u00f3 d&#8217;espais de treball, atenci\u00f3 al client i presentaci\u00f3 de productes d&#8217;una manera diferent. El treball de Microsoft amb la seva plataforma de realitat mixta, Mesh, s&#8217;est\u00e0 movent en aquesta direcci\u00f3.<\/li>&#13;\n<li>Ind\u00fastria: Els bessons digitals o recreacions virtuals d&#8217;entorns i infraestructures s\u00f3n un altre aspecte important d&#8217;aquesta tecnologia. La idea \u00e9s que els treballadors puguin utilitzar auriculars de realitat virtual per inspeccionar i interactuar amb entorns. Tamb\u00e9 es considera una eina de formaci\u00f3.<\/li>&#13;\n<li>Economia: el metavers tamb\u00e9 es considera un m\u00f3n especulatiu on es poden inventar, construir o reproduir realitats per socialitzar, comprar i treballar.<\/li>&#13;\n<\/ul>&#13;\n&#13;\n<p>Ja hi ha empreses que utilitzen el metavers per simular el concepte de producte i les proves de resist\u00e8ncia (com BMW), millorar la seguretat en entorns extrems (Iberdrola) o en la sanitat (cirurgians virtuals).<\/p>&#13;\n&#13;\n<p>Per entendre fins on arribar\u00e0 el metavers, encara hi ha moltes incerteses per resoldre, i caldr\u00e0 investigacions que incloguin diverses \u00e0rees de coneixement, com ara dret i ci\u00e8ncies pol\u00edtiques, art i humanitats, economia i empresa, ci\u00e8ncies de la salut, habilitats digitals, urbanisme. , inform\u00e0tica, multim\u00e8dia, comunicaci\u00f3 i educaci\u00f3, entre d&#8217;altres.<\/p>&#13;\n","protected":false},"excerpt":{"rendered":"<p>En aquest article, aprofundim en el ressorgiment del concepte &#8220;metavers&#8221; despr\u00e9s de l&#8217;esdeveniment Connect 2023 de Meta. Seguim els seus or\u00edgens des de &#8220;Snow Crash&#8221; de Neal Stephenson fins al seu estat actual com a realitat alternativa digital. Descobriu les caracter\u00edstiques definit\u00f2ries del metavers, inclosa la seva naturalesa immersiva, la seva funcionalitat en temps real i les economies aut\u00f2nomes. Tamb\u00e9 explorem les seves diverses aplicacions, des de jocs i aparadors culturals fins a eines de treball innovadores i aven\u00e7os del sector. Uneix-te a nosaltres mentre destaquem els esfor\u00e7os pioners d&#8217;empreses com BMW i Iberdrola i debatrem sobre la investigaci\u00f3 multidisciplin\u00e0ria que configura el futur del metavers.<\/p>\n","protected":false},"author":6,"featured_media":2085,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[205],"tags":[],"class_list":["post-2602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-intelligencia-artificcial-ai"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Explorant el metavers: una mirada m\u00e9s propera a la frontera digital<\/title>\n<meta name=\"description\" content=\"Les possibilitats que ofereix la tecnologia metaverse s\u00f3n il\u00b7limitades. 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